Skip to content
Matador Digital — bull mark and wordmark

The difference

Services

How Matador makes rewards work for real communities—equal access, day-to-day value, and tools that keep members connected to retailers and to each other.

Overview

Matador believes the uplifting of lives in South Africa starts with creating equal opportunities for everyone, regardless of their social standing. It's designed to be an all-inclusive platform that empowers every member of the community by providing access to rewards without the limitations of tiered structures.

By focusing on day-to-day living expenses, this program enables members to earn valuable rewards at various retail stores across the country. It's not just about saving money; it's about building a sense of community and offering tangible support that makes everyday life a little easier for all South Africans. Together, we're fostering an environment where every individual can thrive and experience the benefits of their loyalty.

Our key functionality

LoyaltyPay or Chameleon (white-label option) functionality

  1. Scan to pay

    Scan the QR code at retailers or online to pay for your basket and receive your rewards instantly.

  2. Cash withdrawal

    Withdraw instant rewards as cash at selected retailers or ATMs, at a minimal fee.

  3. Friends and family

    Refer a friend or family member and earn from their retail adventures.

  4. Community marketing

    Push and in-app notifications keep members informed and up to date.

  5. Top-up wallet

    Top up your wallet balance via EFT by purchasing a Matador Wallet voucher.

  6. Voucher purchase

    Purchase your favourite retailer's vouchers through LoyaltyPay and receive rewards instantly.

  7. Market place

    Shop from a curated marketplace of partner retailers and brands.

  8. History

    Full transactional and activity history available at your fingertips.

Solutions

Taking the bull out of rewards, One scan at a time

Instant rewards

Community members earn instant rewards for future purchases, without any tier-based structure. Rewards are redeemed immediately within the retail network — no waiting, no complexity.

Community benefits

Members' loyalty converts into tangible financial benefit for the community — funding community projects and improving engagement. A major benefit is uninterrupted communication with members.

Chameleon — white-labelling

Our platform seamlessly blends into the unique identity and culture of each community it serves. By offering white-labelling, the application becomes a customised extension of the community itself — not a generic tool. Whether through shopping experiences, marketing initiatives, or communication channels, the platform reflects the distinct character of every community it serves.

Gracias (free)

Designed for charities and individuals in the service industry — such as car guards — allowing them to receive funds from third parties without a bank account. Funds can be used at select retail outlets with no fees for the charity or the individual.

Simplicity through scan-to-pay

Shopping has never been smoother. Use LoyaltyPay to scan QR codes at participating retailers, confirm your purchase and watch the rewards roll in.

Our commitment

Matador Digital is committed to continually enhance the rewards and features offered through its platform.

Address

Unit 1, Lelya, Business Park45 Jurg Ave, Hennopspark, Centurion, 0157South Africa

Connect

E: operations@matadordigital.co.za

General enquiries: info@matadordigital.co.za

Explore the platforms

Each product page goes deeper on LoyaltyPay, Chameleon, and Gracias.

About us